NATIVO Gardens
NATIVO Gardens is a rebellious, Texas-rooted native plant company redefining the gardening experience. With a gritty, Western-inspired aesthetic, NATIVO connects people to the land through native plants that are resilient, bold, and untamed—just like the communities they serve. The brand centers around culture, story, and identity, offering not just products, but a new way to see and shape the spaces we live in.
Brand Themes:
Disruptive
Ethical
Organic
Colorful
Empowering
Value - Based
Exciting
Deliverables:
Brand Identity
Illustration
Brand Strategy
Ebook Design
Merchandise
Packaging Design
Social Media Templates
Goals and Audience:
Their people are everyday Texans—homeowners, landowners, or city dwellers—who want to do better by the land but often feel alienated by crunchy, sterile, or overly "greenwashed" garden brands. They’re curious but unsure where to start. NATIVO meets them with style, straight talk, and substance.
Our goal is to position NATIVO as both a trusted guide and a cultural icon. Through clear education, strong visuals, and unapologetic storytelling, they’ll drive plant sales, build brand loyalty, and grow a movement around native landscaping that feels fresh, personal, and deeply rooted in Texas identity.