MAISON VERDURE
Maison Verdure is a Dallas-based floral studio rooted in intentional design and heartfelt inspiration. Founded in 2024 as a tribute to the founder’s grandmother, MV brings a soft, vibrant approach to floral design—often led by an elegant mix of pinks and greens. We partnered with Maison Verdure to create a brand identity that feels fresh, elevated, and deeply personal—capturing the joy, warmth, and philanthropic spirit that lives at the heart of this small but mighty studio.
Deliverables:
Brand Identity
Illustration
Brand Strategy
Card Design
Marketing Collateral
Web Design
Goals and Audience:
Their people are everyday Texans—homeowners, landowners, or city dwellers—who want to do better by the land but often feel alienated by crunchy, sterile, or overly "greenwashed" garden brands. They’re curious but unsure where to start. NATIVO meets them with style, straight talk, and substance.
Our goal is to position NATIVO as both a trusted guide and a cultural icon. Through clear education, strong visuals, and unapologetic storytelling, they’ll drive plant sales, build brand loyalty, and grow a movement around native landscaping that feels fresh, personal, and deeply rooted in Texas identity.
Brand Themes:
Classic
Feminine
Soft
Elegant
Warm
Friendly
